Offset printing technology uses plates, usually made from aluminum, which are used to transfer an image onto a rubber “blanket”, and then rolling that image onto a sheet of paper. Offset printing is the best choice when larger quantities are needed, and provides accurate color reproduction, and crisp, clean professional looking printing.
- Large quantities can be printed cost effectively
- The more you print, the cheaper the price per piece
- A large variety of paper types with custom finishes can be used
- Special custom inks such as metallic and Pantone colors are available
- Highest possible printing quality, with greater detail and color fidelity
Offset and digital are both useful printing methods. Each have particular benefits depending on your project’s requirements. You can also use a much wider variety of custom papers and speciality inks, such as metallic or fluorescent inks in the offset process.The best part is that as a business, your needs can be met with either of these choices, and the high-level of quality means you get a printed product that will make you look great!
Digital printing uses options such as toner (like in laser printers) or larger printers that do use liquid ink. Digital printing shines when lower quantities are needed; think of a run of 20 greeting cards or 100 flyers.
While offset printing is a fantastic way to produce great-looking print projects, many businesses or individuals do not need large runs of 500 or more, and the best solution is digital printing.
- Set-up costs are lower for short runs
- Print only the amount you need, when you need it
- Lower minimum quantities (as low as 1, 20 or 50 pieces)